Pokémon Go Teams Have Personalities!

Guest Post by Jonathan Knitter

Pokémon Go is more than just a friendly game of catching your favorite fictional creatures in the real world. It has an extremely competitive side that continues to sweep the world off its feet and that involves joining seemingly arbitrary teams.

Once you are strong enough and reach Level 5 in the game, you go to battle a gym and find out that you must join 1 of 3 possible teams. But there’s an important catch: You cannot change your team once you pick one. It is set in virtual stone.

Let’s be honest, we love setting ourselves up into separate teams or factions (i.e. Hogwarts Houses, Hunger Games factions, kids’ table vs adult table at Thanksgiving dinner, etc.) so this decision is extremely important for all of us.

Picking the best team for you is more than picking your favorite color—Red, Yellow, or Blue—because each team has its own personality and reason for competing and catching Pokémon throughout the journey. The differences between the teams are quite similar to their three corresponding personality colors and could help new trainers pick their forever team as this app continues to dominate the iTunes Store.

Pokemon artilcle graphic

Let’s go over the Pokémon Go teams and truly show how well your personality could affect your choice in team.

Team Instinct (Yellow)

Instinct’s Team Leader is Spark, a yellow robed-clad man who pitches his team to you as so: “Pokémon are creatures with excellent intuition. I bet the secret to their intuition is related to how they’re hatched. Come and join my team. You never lose when you trust your instinct!”

As we already know based on numerous polls, Team Instinct has been picked the least amongst the three. That could be for multiple reasons, but this leads those trainers to be the loudest and proudest of their team. Interestingly enough, these generalizations are very true of the Yellow personality. The three major signs of a Yellow are loud, open, and cluttered. Those match up well with one who follows their gut and are loud about their team, even if it doesn’t automatically seem to be the most popular.

Team Mystic (Blue)

Mystic’s Team Leader is Blanche, the most inquisitive of the group. He imparts words of wisdom on members who’d like to join his squad: “The wisdom of Pokémon is immeasurably deep. I’m researching why it is that they evolve. My team? With our calm analysis of every situation, we can’t lose!”

As polar opposites with Yellow personalities, Blues can be described as quiet, closed, and tidy. They think about what they will say before they actually say it. These aspects match so closely to what Blanche has to say about his team so if you are more focused on wisdom, learning, and find yourself to be quieter, join Blanche on your journey!

Team Valor (Red)

Candela, Team Valor’s fiery leader, sells her team with strong conviction: “Pokémon are stronger than humans, and they’re warmhearted, too! I’m researching ways to enhance Pokémon’s natural power in the pursuit of true strength. There’s no doubt that the Pokémon our team have trained are the strongest in battle!”

No doubt, this describes the Red personality with ease. They are known for their distinct body language, energy, and efficiency. Candela would agree that she meets those standards and is ready to energize her team through strength, grit, and power.

Those of you have studied this Personality system before may be wondering about the Greens. There is no Green team in Pokémon Go. Thankfully, Greens are known for being adaptable and being able to fit in with the other personalities. (And it is true that they can often be lazy and are the least likely to want to do the work to organize their own thing, so that’s probably why there is no Green team.)

Now that we see the personalities, take the test for yourself and see if you’re on the right team!


Jon is an account manager for Eliix.Marketing, loves chocolate, and is also the lead rapper in the ever popular fictitious rap group “The White Eared Corn.”

What Can I Say About Kevin Smith?

I texted my husband as Kevin Smith began his keynote session on the main stage at Podcast Movement. This was his immediate reply: Let me guess he’s wearing a backwards baseball hat, probably Chicago Blackhawks hockey jersey. 

And I laughed.

13557916_10210046931632149_5708386593096449103_nMy husband is a smart and observant man. But Kevin Smith has also done a great job of branding himself…which probably wasn’t that difficult since he is super committed to just being himself.

Smith is the brains behind the popular podcast SModcast, and if you know anything at all about the movie Clerks he wrote and directed back in 1994, he is more than a little rough around the edges in terms of both vocabulary and content. However, as he shared his story of how his podcast was started and how it has grown over the years I found quite a few nuggets of inspiration (that didn’t require too much censoring for this site).

First, Smith reminds the audience that, “We are in the content generation We are all in the -content generation- business.-Kevin Smith copybusiness.” Even though he was speaking to an audience full of podcasters, this applies to speakers, writers, comedians, entrepreneurs and more. Whether we are looking for a new joke, a story to tell, and illustration to prove a point, or something relevant to share with our audience, inspiration is all around us. It is our job to see what is happening, put our unique spin on it, and create something new four our audience.

Then, he encourages us to take risks…to know that not everything we try will work out perfectly the first time…and to be okay with that. “There are There are only two pathsonly two paths – to Destruction or to Creation. Destruction is crowded but Creation takes a risk.” Don’t dwell on the negative – enough people are already doing that. Take a chance and create something new. And when things don’t work out the first time, get an inspiring cat poster like this one I made from Smith’s next quote, “Failure is just success training.”

Just keep going.

Failure is just success training. (Yeah, I know that sounds like a F---ing cat poster.) -Kevin Smith

More Business Lessons from PM16

Anna Sale…the brains behind and the host of the podcast Death, Sex and Money…and another fabulous keynote speaker at Podcast Movement 2016. anna saleShe presented 10 ways that creating a podcast is like having a baby and shared her parallel journey of becoming a mom and creating Death, Sex and Money. Of course, once again, I saw each one of her points relating to running a business, not just creating a podcast.

  1. It starts with an urge.
  2. Many factors have to align – a lot of which are out of your control.
  3. Your wish comes true…and it’s terrifying.
  4. You have to learn what makes it grow. Growth isn’t automatic.
  5. Your new baby is a bottomless pit of need.
  6. You have to ask for help.
  7. Pay attention to feedback.
  8. As it grows you clarify the values you want to amplify out into the world.
  9. It’s really fun!
  10. It changes as it grows…so grow with it!

Just typing these out as a list don’t begin to do justice to her presentation told with stories and pictures, but if you have owned your own business for any length of time I’m sure you see the crossover applications instantly.

Lesson #4 really resonates with me right now – I want to make healthy choices for my business (and for our podcast) and that is why I do things like go to conferences, read books and blogs, and meet with mentors who have already grown their businesses in the areas that I want to grow.

Another exciting thought is #8 – in the same way that I try to pass on certain values to my children, I have the opportunity to share the things (and principles) that I value with my employees, my clients, my business associates, and yes, our podcast listeners.

Which lessons from Anna Sale’s list do you relate to most right now in your own business?